In this episode, Lauren answers Melanie’s question about whether to use her name or a business name. Lauren explores the pros and cons of each option, from the flexibility and trust of a personal name to the scalability and clarity of a business name. She shares tips for making the decision easier, like considering your long-term vision, testing how each name feels, and remembering that rebranding is always an option. Above all, Lauren encourages listeners to focus on their work and results rather than getting stuck on finding the “perfect” name.
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