Should You Do a Black Friday Sale?

Online Business AMA Podcast Ep 10: Should You Do a Black Friday Sale?

Thinking about a Black Friday sale? 🎯 Host Lauren Diana breaks down how to decide if it’s right for your business, what to feature, and how to price it strategically—all without the stress! Get actionable tips in the latest episode of The Online Business AMA.

Is a Black Friday Sale Right for Your Business?

Black Friday is a golden opportunity for some businesses—but it isn’t for everyone. In the latest episode of The Online Business AMA, Lauren Diana breaks down how to decide if running a Black Friday sale aligns with your goals and how to make it work stress-free.

Ask yourself:

  • Does your audience expect a sale?

  • Do you have something ready to offer?

  • Will a sale support your long-term business goals?

Lauren shares how physical products, digital resources, and coaching services can use Black Friday differently. Whether you’re bundling existing products, launching a mini-offer, or boosting your email list, the key is to create an offer that feels aligned.

Pricing? Skip the race to the bottom. Instead, add bonuses, use tiered discounts, or create urgency with honest deadlines.

Make your sale clear, compelling, and easy to act on. Start promoting early and focus on providing value over hype.

Ready to decide? Listen to the full episode here.

Stay tuned for details on my upcoming Marketing Muse Mini-Coaching, designed to help you get the clarity and strategy you need to succeed.

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