Balancing Building a Business and a Full-Time Job
How to Confidently Price Your Services Without Underselling
Growing a business while working a full-time job can be exciting and challenging—and it’s a path many entrepreneurs take. But balancing both roles without burning out? That’s where strategy comes in.
Lauren discusses her own experience with burnout and offers practical steps to help side hustlers find balance and protect their well-being. Here are the top tips she shared:
Establish Time Boundaries: Create dedicated time slots for business work and avoid overlap. Clear boundaries help prevent burnout by allowing focused work time while preserving personal space.
Prioritize High-Impact Tasks: Each week, pick the tasks that will most move your business forward. Marketing, networking, and content creation are often key areas to focus on, while minor tasks can be left for later.
Batch Similar Tasks: Batching reduces the mental drain from constant task-switching. For instance, use one session a week to create social posts and another to handle admin.
Leverage Tools and Automation: Apps like Trello, Buffer, and automation tools like Zapier can save hours of repetitive work. Even simple strategies like time-blocking can make a huge difference.
Make Self-Care Non-Negotiable: The entrepreneurial journey is long—ensuring regular downtime, mindfulness practices, or any recharging activity is essential to staying energized.
Celebrate Every Step: Business growth is gradual, especially alongside a full-time job. Celebrate every small win to keep motivation high.
Balancing work and a business doesn’t have to mean constant hustle. By setting boundaries, staying focused on impactful work, and taking care of yourself, you can make steady progress without burning out. Remember, it’s a marathon, not a sprint!
Stay tuned for details on my upcoming Marketing Muse Mini-Coaching, designed to help you get the clarity and strategy you need to succeed.
SUBSCRIBE TO LISTEN